Single Source of Truth in Marketing: Why You Need It
Having a single source of truth allows everyone to work from the same set of data, preserving consistency and compliance. Your decisions can then be
Menu
Categories
Category: Strategy
Online Fundraising Guide for Nonprofit Organizations
Online fundraising at any time can be tough, but try throwing a pandemic into the mix as well as an influx of non-profits and you
Lead Generation – Are You Ready For It?
Lead generation is often high on the list of business leaders as a key indicator of marketing success, but let’s be honest, the main reason
How To Start a Powerful, Results-Driven Content Strategy
Did you know that 47% of buyers consume between 3-5 pieces of content before taking that first step towards purchasing? Creating an effective content strategy for
7 Tips for Creating a Social Media Campaign
Social media has quickly become one of the most popular and effective forms of brand generation and customer interaction. However, starting a social media campaign
How to Design a Landing Page
It is always a good time to invest in digital marketing practices, especially right now. It’s no surprise that in times of social distancing and
Don’t Forget Your Data
These days, if you’re doing business, it’s online in some capacity. Some have always done it this way, but many more are in transition. As
Receiving My Facebook Blueprint Certification
Hi internet, my name is Justin Hooker and I’m the Digital Marketing Specialist here at VSG Marketing. When I sat down to record my professional
How to market through Covid-19
Dear readers, we are writing this amidst an unprecedented time. In Washington State and beyond, those who can, are all working from the comfort and
Wine + Design: Why You Need a Graphic Designer
This week, we threw our designers on set to discuss their thoughts on graphic design and its significance in the business world. Is a professional